Sunday, June 16, 2013

Chapter two: Leading Strategically Through Effective Vision and Mission

Chapter two define strategic leadership as a task of managing an overall enterprise superiority, innovation, strategic change, and survival. Delta Airlines CEO is Richard H. Anderson. Through the vision of Richard's leadership team, Delta is a values-based company that is strategically and creatively reengineering the airline business model. The airline has reinvigorated a culture known for high employee engagement and gracious customer service. under Richard's leadership, the airline is reducing debt, strengthening revenues and thinking differently about cost control to build a flexible, stable and more durable business

http://news.delta.com/index.php?s=18&item=84

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